Web Traffic & SEO Blog » Business

Knowledge For SEO Resellers

Andy Johnson — Tue, 27 Sep 2011 04:37:46 +0000

You need to be good at sales and marketing. And most people who are good at sales and marketing are not that great at SEO. No offense, but they are very very different skill sets. This is why the SEO reseller model is really sensible for many people. If you have good contacts, or better yet, already have customers who buy technology-related products from you, then you can sell them search engine optimization. Web design shops, agencies and PR teams are great for reselling SEO. Why? Because they have complimentary products and industry contacts. This is a huge head-start. Not to say that you can’t build a search engine optimization business from the ground-up. You can. It is just much harder.

Smart business people know what they are really good at and what needs to be outsourced. If you are great at technology, can build a dashboard and pull data via APIs, perhaps you don’t need an SEO reseller program. But if you can market and sell, then you should think about off-loading the delivery work involved with search engine optimization.

A Fundamental Message For Successful E-mail Marketing

Andy Johnson — Mon, 26 Sep 2011 06:35:32 +0000

Small business entrepreneurs know that e-mail marketing is an efficient way to yield high ROI. Anybody can learn how to perform a task. This is why Google is a search advertising giant. The key, however, is learning how to execute the process of e-mail marketing. Once this is mastered, then new leads can be generated with minimal effort. A fundamental message for successful e-mail marketing is sending relevant, targeted messages to all prospects and customers of your services. Only after this can the finer details be entered such as the best words in a subject line or an appropriate salutation. I’ll list ways on getting started with this program.

It is imperative to know as much about your contact list as possible. This includes tastes and preferences, their last product purchase, and internet behavior. Do they open and click on e-mails? Can they get online consistently? If you blast your entire contact list without regard, you risk alienating those who have middling interest. Once this is clarified, you can send a targeted, relevant message about your product.

If you turn one lead into a customer, then a fan, it can become several thousand with diligence. You can follow up with new prospects when they request information, inform contacts of upcoming events, send weekly industry tips and new product information through your blog or website, and deliver a monthly newsletter. If you can devote the necessary time and resources to make a consistent note, then credibility and trust is gained on both sides. The money piles up, if, and only if, this occurs.

Multi-media can be an enhancer for your campaign and keep those customers around for the long haul. I would recommend a tangible gift on occasion to express true gratitude for customers. It can be a stamped thank you card or a small gift. Your business can work out a partnership with a local enterprise for a discount sent in the mail for those who are interested. The CEO can record a video discussing quarterly objectives and future developments along with client successes.

TelstraClear Enterprise and Government

Andy Johnson — Sat, 24 Sep 2011 09:12:04 +0000

DMZGlobal is one of the leading managed security providers in the Asia Pacific region. As a part of TelstraClear Enterprise and Government, our security solutions are a powerful option for organisations seeking to control operational costs and to achieve their electronic business objectives.

Our solutions provide our clients with access to industry leading, flexible solutions, managed by experts 24 hours a day, providing real security and outstanding operational reliability.

Our Internet and managed services have been designed to address the security and availability problems our clients face such as leveraging the Internet and communicating securely with business partners and clients. DMZGlobal Protects data, systems and networks from unauthorised access and theft, by eliminating virus threats, controlling spam and delivering applications securely. When we do our job so our clients are free to focus on theirs.

How to Use a Traffic Exchange Program to Promote Your Business

admin — Fri, 07 Jan 2011 07:56:13 +0000

Traffic exchanges are just one of the many methods of driving more traffic to your website. Here’s how it works. In most cases you sign up for free (and you can upgrade at any time should you decide to do so). Many of the traffic exhanges offer you free credits to get started. Your first step is to advertise the web site that you are trying to get traffic to. So, you will publish a short compelling text and which invites masses to click on your link and then you’ll post this.

Next, you need to get this site circulated and in order to do that, you need to start getting credits. How do you get credits? By clicking on the other posted ads in the traffic exchange program. Each time you click on an advertisement and remain there for a specified amount of time (usually around 15 seconds), you will earn credits. The more credits you earn, the more visible you will be to the other members of the site.

A traffic exchange is really similar to any simple exchange of benefits. Besides exchanging traffic through the traffic exchange programs, you can also interact with other web site owners. While browsing other sites, you will most likely come across sites that complement yours. At this point, you can contact the webmaster or owner of a website you’re interested in and can arrange to exchange links as well, which ads to your site ranking.

There is something that you do want to avoid. Do not use traffic exchanges if you have Google Adsense on the page that you are advertising on the traffic exchange. Google Adsense does not permit this. However, you can use a lead capture page in the traffic exchange which then forwards to your Google Adsense page. This is a good way to get the leads and traffic to your site.

Traffic exchange is an easy way to generate more traffic to your site. This can be considered a more pro-active way of pursuing traffic, since the amount of visits to your site depends on the number of websites you also surf through. If your internet site is new, traffic exchanges can be an highly effective method to get traffic – it is more or less foolproof. Each Traffic exchange program differs but they all offer you the chance to make sure that traffic is getting to your site.

Biggest Traffic Generation System

John Philips — Sat, 31 Jul 2010 04:27:33 +0000

The biggest traffic generation system you could ever get, has to be built by yourself. Building your own traffic generation system is not hard at all, it just takes work and effort. Once you have built your own traffic generation system you will have the blueprint to sell anything online. What does your traffic system need to consist of? First we will start with the traffic that you can pay for. Before hiring any company do your research on their past performance, and how effective they are at their jobs. In order to get your website on the search engines I would hire a company to submit the website for you and to optimize your webpage. Make sure the company is doing hand submissions for you, automatic submissions get penalized by some search engines. Next depending on your budget I would hire a traffic specialist to drive traffic to your site. There are huge firms that can charge anywhere from 1,000 to 2,000 dollars and there are freelancers who will charge only a couple of hundred dollars. A freelancer may be a little more risky than going with a big firm. Once again it just depends on your budget. Lastly I would use Pay Per Click advertising as well. You can hire a specialist to handle this for you as well or you can do it yourself. If you are going it alone make sure to start with a small amount of money at first. As you begin to understand the process then add more money accordingly.

We will now cover getting traffic on your own. There are a number of ways to get traffic on your own. First the easiest way of gaining traffic is to write articles and submit them to different directories. The next way to get traffic is to create a blog and give out daily tips on your business. Also promote your business offline with business cards, fliers and other promotional tools that you can hand out to people. There are many other ways to create traffic, the key is being persistent. Taking one day off can affect tomorrow’s sales. The biggest traffic generation system is right in front of you. Everyday you should be hiring someone to drive traffic for you or driving traffic yourself.

Choosing an Internet Service Provider

David Stewards — Wed, 16 Dec 2009 08:54:26 +0000

Firstly, consider the location of your chosen ISP, you may want to choose a local company as you have to call up the number to check email and so on. When you are looking for an ISP, you will find prices vary and services are also varied. The small business ISP’s are generally popular as they often give great customer service and provide technical support fairly quickly. Prices offered by these providers are often very competitive and service is very good. The small business ISP’s are often very enthusiastic about their business and service standards.

Large ISP companies usually have in-house technical support along with many services for businesses. Often these larger ISP’s don’t offer the flexibility of the smaller ISP’s. Large ISP companies usually have many clients and so they aren’t as eager to please as the smaller ISP companies. Generally you will find that personal ISP account prices are competitive, while business ISP account prices can be greater than the smaller companies. The larger companies have the most technical modern equipment and usually provide a faster internet connection.

When choosing an ISP, it is recommended that you do some research before signing up with your chosen ISP. Make a list of the services you require from your chosen ISP. Search the internet for suitable ISP companies. Email your list of services to your list of ISP’s and guage the time of response and type of problem-solving offered. Where possible, consult other businesses which are using a particular ISP and use their experience to ensure you get the best ISP Company.

This may seem a tedious amount of work for a connection to the internet and ISP services, but you will be happy in the knowledge that once the decision is made, your chosen ISP will be able to help your business grow. To take the time now to research possible ISP companies will ultimately save you time and effort later, with faster internet connections and better technical assistance, your ISP will keep your business moving in the right direction at a good pace. The idea when choosing your ISP is to spend time at the beginning finding the best ISP company to offer great, reliable technical services and affordable prices.